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AGENDA
Conference Sсhedule
08:30 – 09:30 | Registration & Networking Breakfast
- Delegate check-in
- Morning networking with healthcare leaders
- Coffee & conversations
09:30 – 09:45 | Welcome to Healthcare Marketing Summit Asia
Opening Address
- Why healthcare marketing needs its own platform
- The responsibility of communication in healthcare
- Setting the context for the day
09:45 – 10:15 | The New Reality of Healthcare Marketing
Opening Keynote
From Promotion to Purpose
- Why traditional marketing frameworks fail in healthcare
- Trust, ethics, and long-term brand value
- How healthcare organisations must rethink growth
10:15 – 11:15 | Is Healthcare Marketing Really Different?
Panel Discussion
Regulation, Trust & Patient Expectations
Panelists:
- Hospital marketing leader
- Pharma/med-tech marketing head
- Healthcare compliance or strategy expert
Discussion points:
- What makes healthcare marketing unique
- Balancing compliance with creativity
- Patient trust vs commercial pressure
- Lessons from global healthcare brands
11:15 – 11:30 | Coffee Break
11:30 – 12:15 | What Actually Works in Healthcare Marketing
Panel Discussion
Real Case Studies from the Field
- Hospital brand transformation story
- Patient engagement & digital adoption case
- Healthcare content & community building example
Focus:
- Challenges faced
- Decisions made
- Outcomes achieved
- Key learnings
12:15 – 13:00 | Digital Transformation in Healthcare Marketing
Expert Talk
Channels, Content & CX
- Digital journeys in healthcare
- Omnichannel engagement for patients & caregivers
- Role of data, automation, and CRM
Measuring impact beyond impressions
13:00 – 14:00 | Lunch & Networking
14:00 – 14:45 | Marketing, Medical & Management — Bridging the Gap
Leadership Panel
Aligning Internal Stakeholders
Panelists:
- Hospital CEO / COO / Strategy head
- Marketing leader
- Clinical or medical representative
Discussion points:
- Breaking silos inside healthcare organisations
- Aligning marketing with clinical priorities
- Leadership expectations from marketing teams
- Building internal trust
14:45 – 15:30 | Healthcare Branding in the Age of Transparency
Focus Session
Reputation, Crisis & Trust Management
- Building credibility in sensitive categories
- Handling reputation risks
- Crisis communication in healthcare
- Social media & misinformation challenges
15:30 – 15:45 | Tea Break
15:45 – 16:30 | The Future of Healthcare Marketing in Asia
Future trends Sessions
What’s Coming Next?
Topics include:
- AI & data in healthcare marketing
- Personalisation vs privacy
- Patient experience as a growth driver
- The evolving role of marketing leaders
16:30 – 17:15 | The Healthcare Marketer’s Playbook for the Next Decade
Closing Keynote
Panel discussion on:
- Skills healthcare marketers must develop
- What organisations should invest in now
- How success will be measured in the future
- Advice for healthcare marketing leaders
17:15 – 17:30 | Where Do We Go From Here?
Closing Address
- Key takeaways from the summit
- Building a healthcare marketing community
- The road ahead for Healthcare Marketing Summit Asia
17:30 onwards | Networking & Conversations
- Delegate check-in
- Morning networking with healthcare leaders
- Coffee & conversations
Book Now!
Startups
₹
4,999
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For 2-year old Startups
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Lunch & Coffee Breaks
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Full Access
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Valid Until Sept 24, 2026
Early Bird
₹
9,999
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Regular Seats
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Lunch & Coffee Breaks
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Full Access
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Valid Until June 30, 2026
Award Entry Fee
₹
9,999
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1 Award Nomination
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50% Off on Conference Ticket
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Access to Awards Ceremony
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Last Date to Apply: Aug 31, 2026